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SCH. NYPL

The SCH. NYPL, also historically known as the Stephen A. Schwarzman Building - New York  Public Library or simply the main, is the largest and most iconic library within all of NYC. The library has stood in its home in Bryant Park, 42nd street for over 100 years and is famous amongst NYC residents and tourist alike. However despite its age, the NYPL is not a stagnant building or time capsule. It is constantly changing and adapting itself to cater to the needs of the modern day public while also retaining its historical roots. This exploration of logos and additional materials is meant to capture the being that is the NYPL, while also respecting its roots.

Development

Logo sketches

type experimenting

FINAL LOGO

Posters

drafts

Final Posters

Poster Front

Poster Back

flyers

brochures

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